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Adobe Customer Journey Analytics Business Practitioner Professional : AD0-E608

AD0-E608 Exam Simulator
  • Exam Code: AD0-E608
  • Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional
  • Updated: Aug 24, 2026
  • Q & A: 132 Questions and Answers
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Adobe AD0-E608 exam simulator

Adobe AD0-E608 Exam Syllabus Topics:

SectionWeightObjectives
Data Analysis26%- Select correct components for analysis scenarios
- Evaluate audiences and share with Adobe Experience Platform tools
- Perform exploratory analysis and interpret results for insights
Components30%- Translate business questions into relevant components
- Build non-admin components to address business requirements
- Create subsets of data using components and filters
Distribution12%- Organize projects logically for access and management
- Schedule and share reports and dashboards with stakeholders
- Curate available fields within reports and dashboards
Reporting32%- Determine correct data views based on sources, identities, date ranges
- Select appropriate visualizations or tables for business needs
- Apply and configure date ranges effectively

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Your manager requested a product performance report showing revenue from different categories. After generating the report, you notice that key product categories are missing. Upon investigation, you discover that the "Product Category" dimension was not added to the report. What should you do next?
Response:

A) Create a calculated metric for each product category.
B) Enable automatic campaign syncing for new products.
C) Update the data source permissions for reporting.
D) Add the "Product Category" dimension to the report and refresh the data.


2. What is a valid filter container combination when you are applying a filter in a Customer Journey Analytics Workspace fallout analysis?
Response:

A) A filter used as a checkpoint in fallout uses a container that is a higher level than the overall context of the fallout visualization.
B) A filter used as a checkpoint in fallout uses a container that is the same level as the overall context of the fallout visualization.
C) A filter used as a checkpoint in fallout uses a container that is a lower level than the overall context of the fallout visualization.
D) Filters cannot be used in fallout visualizations.


3. Which Adobe CJA features support audience segmentation in reporting?
(Select two.)
Response:

A) Custom Data Views
B) Campaign Execution Module
C) Profile-Based Filters
D) Segment Overlap Tool


4. Which component should be used to calculate average purchase value per customer in Adobe CJA?
Response:

A) Campaign Tracker
B) Calculated Metrics
C) Data View Manager
D) Profile Attribute Mapper


5. A business team is curious what percentage of web visitors are known vs. anonymous. A visitor becomes known when they either create an account or log in for the first time on a new browser. Creating an account or logging in appends a Customer ID to the user's web events.
What calculated metric can be built to display the percentage of web visitors that are known?
Response:

A) (Customer ID exists (People)) / (Customer ID does not exist (People))

B) (Customer ID does not exist (People)) / People

C) (Customer ID exists (People)) / People


Solutions:

Question # 1
Answer: D
Question # 2
Answer: C
Question # 3
Answer: C,D
Question # 4
Answer: B
Question # 5
Answer: C

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