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NEW QUESTION 64
What are HP Managed Print Services?
- A. An HP software program that remotely manages what end users are printing
- B. An HP program that provides genuine HP supplies, maintenance, and break-fix services, plus drives continual improvement for customers across the customer's needs for imaging and printing
- C. An hp.com database full of answers to customer inquiries about anything from technical issues, to putting new life into printed documents and photographs
- D. An HP service for businesses who need supplies when they need them, regardless of time of day, weekends, or holidays
Answer: B
NEW QUESTION 65
The sales process would be difficult, almost impossible, if what were missing?
- A. product leaflets and white papers
- B. preparation
- C. success stories from related businesses
- D. illustrations and pictures
Answer: D
NEW QUESTION 66
What are the benefits of using the electronic version of the HP Printing and Digital Imaging Products Instant Reference Guide (e-IRG)? (Select two.)
- A. links to HP news
- B. information about competitors
- C. discount coupons and monthly drawings
- D. replacement lifecycle, listing all products and replacements
- E. up-to-date product information
Answer: D,E
NEW QUESTION 67
Which types of documents do graphical customers print, as opposed to the types of documents that technical customers print? (Select two.)
- A. Banners
- B. Fine art
- C. CAD drawings
- D. Schematics
- E. Blue prints
Answer: A
NEW QUESTION 68
What is the key driver in a consultative type of sale?
- A. perceived customer benefits
- B. salesperson's victory
- C. short-term planning
- D. the product itself
Answer: A
NEW QUESTION 69
What is part of a consultative sales situation?
- A. long-term focus
- B. limited customer interaction
- C. short-term focus
- D. focus on the sale itself
Answer: A
NEW QUESTION 70
Which imaging and printing process is becoming less important because of digital content?
- A. scanning
- B. stapling
- C. printing
- D. copying
Answer: D
NEW QUESTION 71
Which useful functionality does a hard disk add to HP LaserJets and MFPs?
- A. CD/DVD creation
- B. job accounting
- C. wireless printing
- D. job storage
Answer: D
NEW QUESTION 72
What is a proven advantage of using color when advertising by mail?
- A. People are willing to buy anything if color is used.
- B. Color printers can create stamps for mailings.
- C. People are far more likely to pick up and respond to a piece of color mail.
- D. Color is the cheapest form of printing.
Answer: C
NEW QUESTION 73
Which feature is unique to HP flow MFP over non-flow HP MFPs?
- A. Single-pass, double-sided scanning
- B. HP ePrint
- C. Full-size, pull-out keyboard
- D. Automatic document feeder
Answer: A
NEW QUESTION 74
With which products does HP provide scan-to-email functionality? (Select two.)
- A. HP Digital Senders
- B. HP PhotoSmart printers
- C. HP Color LaserJet printers
- D. single-function monochrome HP LaserJet printers
- E. mono and color LaserJet MFPs and selected AIOs
Answer: A,E
NEW QUESTION 75
What is an effective way of choosing HP imaging and printing products for a customer?
- A. Sell products that offer the most functionality to fit within the customer's budget.
- B. Match product features to the customer's needs to improve the way they work.
- C. Sell as many devices as possible to secure ongoing sales of supplies and maintenance items.
- D. Offer free training when selling HP imaging and printing devices.
Answer: B
NEW QUESTION 76
How much is office paper usage increasing each year, according to Xplor '06?
- A. 3%
- B. 6-8%
- C. 8-10%
- D. 10-12%
Answer: B
NEW QUESTION 77
Which two vertical applications are the most important for small and medium business customers?
- A. cost control and web site administration
- B. DIY/in-house marketing and document workflow
- C. ERP and CRM
- D. HP Web Jetadmin and PaperPort
Answer: A
NEW QUESTION 78
Why is the growth rate of mobile scanners higher than it is for any other segment in the scanner market?
- A. Because mobile workers use traditional scanners more often
- B. Because mobile scanners use less energy than other scanners do for the image quality they provide
- C. Because the market for network scanners is saturated
- D. Because mobile scanners are less expensive than MFPs are
Answer: C
NEW QUESTION 79
Which print job is typical for a vertical business?
- A. letterheads
- B. business cards
- C. proof prints
- D. brochures
Answer: C
NEW QUESTION 80
How can HP Color LaserJets and HP Color LaserJet MFPs add value for your customers?
- A. by enabling in-house printing of marketing collateral
- B. by using recycled paper
- C. by storing pages online
- D. by having unlimited finishing options
Answer: A
NEW QUESTION 81
Which technology leads to faster first-page-out times on HP LaserJet devices?
- A. HP ColorSphere toner
- B. HP Instant-on Fuser
- C. HP Web Jetadmin
- D. HP Edgeline technology
Answer: B
NEW QUESTION 82
What do HP Wireless Direct printing and Apple Bonjour protocol have in common?
- A. HP ePrint Enterprise requires both to be enabled.
- B. Both enable Android mobile devices to communicate directly with many HP imaging and printing devices.
- C. Both are enabled when the user registers at HP.com and receives a unique email account.
- D. Both enable mobile devices to communicate directly with many HP imaging and printing devices.
Answer: D
NEW QUESTION 83
What contributes to the consistent, high quality output from HP Color LaserJets and MFPs?
- A. HP ColorSphere toner
- B. HP Instant-on technology
- C. finishing capabilities
- D. bright white paper
Answer: A
NEW QUESTION 84
What is the key driver in a transactional type of sale?
- A. the customer
- B. perceived customer benefits
- C. long-term planning
- D. the product
Answer: A
NEW QUESTION 85
What does HP ultrasonic double feed detection do?
- A. Uses ultrasonic technology to exploit the memory on the connected computer
- B. Senses multiple pages passing through the automatic document feeder
- C. Enables simultaneous duplex scanning of multiple pages at the same time
- D. Recognizes text and recreates it using editable fonts
Answer: B
NEW QUESTION 86
What is the primary reason you make more profit by attaching accessories to HP printer and MFP sales?
- A. Attaching accessories increases transaction time with a customer and increases opportunity to cross-sell.
- B. When customers use accessories, they use the product more which results in their buying more supplies.
- C. The accessories can be ordered from the web, so you do not have to spend time on it.
- D. The margin on accessories is often much larger than on the core product.
Answer: D
NEW QUESTION 87
What are the advantages of in-house color printing compared to color printing that is outsourced to a print shop? (Select three.)
- A. It is inexpensive and easy to do complex document finishing in-house.
- B. It is simple to add metallic toners and embossing when printing in-house.
- C. Smaller quantities of documents can be printed as needed.
- D. It is easier to target specific customers in personalized ways.
- E. Since customer and market data is static, large numbers of documents can be printed.
- F. Printing can be done quickly since there is no set-up or lead time required.
Answer: C,D,F
NEW QUESTION 88
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