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Google Display Exam Practice Test Sample Questions:

1. Shelly has created an ad for the Google Content Network, and her ad has been running for four days. Shelly decides that she needs to add some negative keywords to her campaign to refine the results and the keywords that trigger her ad. How does Shelly add negative keywords for her campaign?

A) Shelly will click the campaign she wants to refine, then she will click the Keywords tab, and then she will click the Negative keywords options, and add the negative keywords.
B) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the keywords options, and add the negative keywords.
C) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the Negative keywords options, and add the negative keywords.
D) Shelly will click the campaign she wants to refine, then she will click the Opportunities tab, and then she will click the Negative keywords options, and add the negative keywords.

2. What is the maximum number of characters allowed for destination URL?

A) 1024
B) 35
C) 100
D) 50

3. Which of the following tools will you use to identify potential ad group themes for your display campaigns?

A) Google analytics
B) Display ad builder
C) Wonder wheel
D) Google trends

4. Thomas is working with Anne to customize their Google AdWords ad. Anne wants to make certain that her ads rotate rather than show the same ads over and over. How can Anne ensure that her ads will rotate when they're displayed?

A) Anne should choose the Optimize option in the Advance settings section of her campaign's Settings tab.
B) Anne should choose the Rotate option in the Advance settings section of her campaign's Settings tab.
C) Anne should choose the Optimize option in the Serving settings section of her campaign's Settings tab.
D) Anne should choose the Swivel option in the Advance settings section of her campaign's Settings tab.

5. Holly is your client and she's selling watches through her online store. She asks if you can
configure her ad to only show up for searches in a specific location. Can you configure this setting for Holly as part of Google AdWords?

A) Yes, Google AdWords does allow customers to choose language and locations for a premium price.
B) No, Google AdWords doesn't allow customers to choose geographical locations for advertise ment.
C) No, Google AdWords doesn't target language or locations.
D) Yes, Google AdWords allows customers to choose language and locations for AdWords without a premium price.

Solutions: